I wrote a piece on this theme for my food blog after my first Fringe visit 3 years ago. As it’s coming up to Fringe time of year (Happy 70th!) I think most of these lessons apply to any small business. Yes, you can learn from the performing arts sector even if you’re in […]
Archives for July 2017
The most important question to ask before you post anything
There are many things you might think you need to think about as you put content out into the wider world: An attention grabbing headline (but not too much like click bait). Amazing images. The right SEO techniques. Great design. All important, but not the most important. So, it’s all about the writing, […]
Dorset Moonshine – a quick plug and some thank yous
I just wanted to share the launch of Dorset Moonshine, a book I’ve contributed a piece to, particularly for those of you who enjoy a good cocktail. Or two. The book was created by Dorset based photographer, Richard Budd. I love the fact that the stories developed quite organically, with one bartender recommending the […]