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Helen Tarver - Freelance Copywriter

Freelance copywriter & content writer: get a taste for copy with bite

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Archives for April 2020

Preparing for what lies beyond this

30/04/2020 By Helen Leave a Comment

Planning for what lies beyond this when nothing is certain

  Uncertainty is never a good feeling. In fact, research showed that uncertainty is more stressful than knowing something bad is definitely going to happen. And these are surely the most uncertain of times in most of our lives, ever. I can’t vouch for everyone, but sometimes in uncertain times then I feel better doing […]

What to read in lockdown when you don’t want to read the news

23/04/2020 By Helen Leave a Comment

Lockdown reading for when you don't want to read the news

  As we continue to be in lockdown, are you obsessed with the news, or limiting your exposure to it? It’s easy to understand both approaches. Equally, you might have more time to read more things so might be wandering more widely than before. Just as we now have words in use that even 6 […]

The times we find ourselves in

09/04/2020 By Helen Leave a Comment

The times we find ourselves in: Lyme Regis looking empty but beautiful

  Here we are, in this strange version of our lives. Our working lives are different. Our leisure time is different. Not even sure our sleep is the same, as many lose sleep through anxiety and thinking through all kind of “what if” scenarios. Not being Bill Gates, I didn’t see this coming. Thought I […]

What are the rules for the types of content should we be posting at the moment? Honestly?

02/04/2020 By Helen Leave a Comment

At a loss for what to do?

I think the honest answer is who really knows? There have never been times like this before, so there are no rules, no guidelines, no best practice. So I’ve got nothing to base this on, no simple rules to review things by, but I’d go for two things: Content that works for you and how […]

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About Helen

I am a freelance writer for small and medium size businesses. Read More…

Latest Posts

break up content to help readers keep going

What makes truly useful content?

Be consistent everywhere you show up

How consistent is your content (and why it matters)

Mindful reactivity beats planning when the world is turned upside down

Time for mindful reactivity, not planning

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