I wondered if I was writing this piece because I'm in holiday mode. Or because it's nearly my birthday. But I've been thinking about joy. …
Telling the story of your brand
Creating content with impact to engage your customers, and make them want what it is you do.
Your content plan
Do you have a content plan and no time to execute it? Or are you writing content with no plan and wondering how to improve your results? A focused plan and regularly published content is key to great conversion.
Online written content
You need standout written content that excites your customers and makes them want to do something. Whether it’s making a sale or signing up for your newsletter, the right content for your business creates action and emotion.
Short, snappy and engaging. And not the same everywhere. I'll help you to reuse your content appropriately in the channels your customers are in, to inspire that same positive action.
Who I work with
I work with business owners to help them work out how to tell their brand story and who to.
Then I help them to tell those stories in a way that makes people want to do something: talk about it, act on it, buy it.
My latest stories
Later this week I'll be on the eve of a "big" birthday. Yes, one of those with a zero. I've done quite a few of them before, so it's no big …
Today is Simplicity Day. A day born out of a desire, possibly a need, to be free from the complications of the world, to be a bit …
Today is International Town Criers Day. They were the social media of their day, the fastest way to get messages spread around the country. …