It's very easy to get completely caught up in designing your first, or latest, product. It's the bringing to life of your idea. Somehow it …
Telling the story of your brand
Creating content with impact to engage your customers, and make them want what it is you do.
Brand & Product Stories
The story of your brand should sound unique, and fascinate someone enough to want to do something straight away. I'll help you find a way to tell the story of why you do what you do. Intrigue your customers into wanting to find out more.
Online written content
You need standout written content that excites your customers and makes them want to do something. Whether it’s making a sale or signing up for your newsletter, the right content for your business creates action and emotion.
Short, snappy and engaging. And not the same everywhere. I'll help you to reuse your content appropriately in the channels your customers are in, to inspire that same positive action.
Who I work with
I work with business owners to help them work out how to tell their brand story and who to.
Then I help them to tell those stories in a way that makes people want to do something: talk about it, act on it, buy it.
I'm not big on Valentine's Day, but I do love that today is also International Book Giving Day. Continuing to learn, to look for new …
How long does it take you to decide to buy something new in the supermarket? Do you stand and read all the lovingly crafted copy on the …
Last week I wrote about what a brand story is, and this week I wanted to show you brand stories in commercial action. I met Barrie and JoJo …