• Skip to primary navigation
  • Skip to main content

Helen Tarver - Freelance Copywriter

Freelance copywriter & content writer: get a taste for copy with bite

  • Home
  • Telling your brand’s story
    • Brand story
    • Brand and Product Writing
    • Website Content
    • Blogs and newsletters
  • Working with me
    • Why work with me?
    • What can I do for your business?
    • What my clients say about working with me
    • Privacy Policy
  • The stories I’ve told
  • Blog
  • 2022 Awareness Days Calendar
  • Let’s talk
  • Why work with me?
  • Show Search
Hide Search
Home » Brand and Product Writing

Brand and Product Writing

Image shows three shelves of food and drink products, lit from the window behind | Helen Tarver Freelance Copywriter

Someone founded your brand. It might be you, or a founder that sits three desks away, or one that sits a whole century away and none of you have ever met.

It doesn’t matter.

The business or brand you’re in started with an idea, a dream, a vision. It was a story someone told themselves.

What do you need to keep telling that story?

  • Your brand strategy, mission and values, told in a way that makes your team and customers feel something, and do something
  • Your brand and product copy to tell the story in a way that grabs attention and emotions
  • The story of what you do, told in a way that intrigues people and makes them ready to follow you
  • The elevator pitch that makes retailers ready to list you, and investors ready to get out their wallets
  • A check that all your copy, online and off, adds up to the same story and aims
  • Your team to have guidelines to create copy and content that keep the story going
Image shows a shelf of bottles of spirits with a woman's hand reaching towards one of them | Helen Tarver Freelance Copywriter

Why might you want to do it?

When you’ve worked this hard to create a business and to get it up, running, and growing then don’t let the effort go to waste by not spending the time to craft a compelling story. Don’t think there’s a specific way to tell any part of a story.

People buy into people. Everyone’s story is different. Let yours be just that.

Let’s do this

Because every business is different, whether that’s in what it does or the stage of development, then I don’t offer any “standard” packages. Whether you’ve got an exact idea of what you think you need or want to understand where you might get the most value, then I’d love to chat.

Click below to drop me a note and let’s get going. Let’s create a story that people will want to rally behind.

Let’s Talk

Copyright © 2016- 2021 Helen Tarver - Privacy Policy

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish.Accept Read More
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
SAVE & ACCEPT