Here we are, in this strange version of our lives. Our working lives are different. Our leisure time is different. Not even sure our sleep is the same, as many lose sleep through anxiety and thinking through all kind of “what if” scenarios. Not being Bill Gates, I didn’t see this coming. Thought I knew […]
What are the rules for the types of content should we be posting at the moment? Honestly?
I think the honest answer is who really knows? There have never been times like this before, so there are no rules, no guidelines, no best practice. So I’ve got nothing to base this on, no simple rules to review things by, but I’d go for two things: Content that works for you and how […]
Good stories will always move us
It seems incredible that it’s just 10 days since I went to Fine Food Show North in Harrogate. Restaurants were still open, Bettys was still serving tea, and people were still meeting. How lives change. But in these times I wanted to pull out a couple of the businesses I met that day. Businesses that […]
47 things to do when business is slow
These are difficult times. There are no certainties at the moment. Many businesses will be facing difficulties, or at least a slow down. I’ve had clients had to move projects out already, which is not great news for either side. You hope that it all will come back, come good. So what do we […]
You don’t need big budgets to generate buzz. Just jump in a lake.
Everyone wants buzz. But how do you get it when you’re a small business? Well, imagine being a small business with over 600,000 followers on Facebook. With 31,500 Instagram followers. How about getting 10x more comments, likes and shares every week than Airbnb? Regular blog posts that cover everything from gin walks to […]