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Helen Tarver - Freelance Copywriter

Freelance copywriter & content writer: get a taste for copy with bite

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Blogging for business

Every business can make dreams come true

28/01/2022 By Helen

What dreams will you make come true?

Everyone has dreams, from the mundane to the massive. Which is why every business has the ability to make someone’s dreams come true. Your content might just be one of the best ways to do that. What dreams can I possibly make come true? Look, people dream of all kinds of things. You will probably […]

Admitting when you got it wrong

14/01/2022 By Helen

flowers-bursting-through-the-wall

Very few of us get it right all the time. Most of us don’t mean to get it wrong. I mean, doing a few star jumps is a good way of warming up. It’s just with the current situation with price rises imminent and families struggling it feels tone-deaf. How do you know if you’ve […]

What’s not new in content but still important?

07/01/2022 By Helen

Image shows old payphone keyboard to illustrate what's not new in content

It’s that time of year when there are lots of lists about what’s new in content. It might be about the kinds of content you produce, where you put it, or the latest bits of technology you absolutely must have to make your content grab eyeballs. This is not about those things. We can sometimes […]

Why I hate those “453 things for your to-do list in 2022” type of posts

10/12/2021 By Helen

Image shows an empty to-do list, sunglasses and a phone on a white table

If your inbox is anything like mine, then you’ll be inundated with posts telling you what you should be putting on your to-do list for next year. And they drive me nuts. Here’s why: A huge number of the items on the list this year were on last year’s list I’m all for recycling, but […]

Avoiding greenwash in your content

12/11/2021 By Helen

As COP26 draws to a close today there’s no doubt that environmental issues will be high on many agendas. But once the last delegates have headed home, the banners have been taken down and the cameras turned elsewhere, will people still be talking about this? What if doing the right thing for the climate becomes […]

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About Helen

I am a freelance writer for small and medium size businesses. Read More…

Latest Posts

What dreams will you make come true?

Every business can make dreams come true

flowers-bursting-through-the-wall

Admitting when you got it wrong

Image shows old payphone keyboard to illustrate what's not new in content

What’s not new in content but still important?

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