Cute kittens. Celebrities not ageing well. Aliens in Area 51. We’ve all seen them, there’s pictures like this all over the web. And then there’s the headlines: 5 shocking facts about Brad and Angelina’s relationship Man found in jungle after 40 years stuns police Why this £39 box has supermarkets worried Which all count as […]
brand content
Don’t sell to me, solve something for me: how to create content people love
You’re in business, therefore you have something to sell. So everything you do is about the sell, right? Wrong. You might get to send a couple of sales pitches to customers, and get a bit of their attention. But when all they see from you are bits of content just pushing the hard sell, what […]