• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar

Helen Tarver - Freelance Copywriter

Freelance copywriter & content writer: get a taste for copy with bite

  • Home
  • Telling your brand’s story
    • Brand story
    • Brand and Product Writing
    • Website Content
    • Blogs and newsletters
  • Working with me
    • Why work with me?
    • What can I do for your business?
    • What my clients say about working with me
    • My portfolio
    • Privacy Policy
  • The stories I’ve told
  • Blog
  • Let’s talk
  • Why work with me?
  • Show Search
Hide Search

Blog

Can Twitter build your brand?

By Helen

Can Twitter build your brand? Not without some old fashioned leg work it can't

Anyone remember Twitter? It’s had more death knells than the death of blogging itself. But done well, it still can connect your brand to individuals in a very personal way, allowing you to respond with personality, with humour and with timeliness. Don’t underestimate the power of any of those things in building any kind of […]

Why should your business even have a blog?

By Helen

When there are a million macaron bakers, how do you make sure you stand out?

  Do you know there are over 1 million entries on Google if you’re looking for a macaron baker in the UK? 1 million possible routes to find  a provider of delicious clouds of colourful tastiness. Where the heck do you start? Probably at the top. And it’s probably no coincidence that the top 3 […]

Will you always remember the legend of how your brand started?

By Helen

I’ve just come back from a 10 year reunion of people I used to work with, people who created a phenomenon in the beauty world. I think it’s worthy of the name legend.  We did lots of reminiscing about the big event, as it changed things overnight. And you know what? Even as the team […]

David Hieatt says you should not hire me as a writer: 3 reasons why I agree

By Helen

    Not the greatest endorsement from a marketing genius, and a great storyteller. Not great any time, but particularly when your business is quite new. Now, just to be clear, David wasn’t picking on me personally. He was answering a question about whether he thought you could delegate or outsource writing. His answer was […]

Give in order to get: why it’s not all about you and your business

By Helen

Small business camaraderie in action

  It’s tough to get a business going, and once it’s going to keep it going. It’s very easy to just be in your own bubble, thinking you have to fight everyone else every step of the way. Camaraderie would be a weakness, a threat to sales, something to be avoided. There is a different […]

  • « Go to Previous Page
  • Page 1
  • Interim pages omitted …
  • Page 41
  • Page 42
  • Page 43
  • Page 44
  • Page 45
  • Go to Next Page »

Primary Sidebar

About Helen

I am a freelance writer for small and medium size businesses. Read More…

Latest Posts

Should your content get political? Do politics and business mix?

Should you get political with your content?

Don’t forget to go back and change the title

Created by AI. Image shows a woman in a mustard coloured shirt sat at a desk, writing a strategy and working on a tablet. She's surrounded by documents and books, with illustrations of planets and star systems behind her.

Do you still not have a strategy?

Topics

  • Blogging for business
  • Brand Building
  • Brand Purpose
  • General
  • People and Views
  • Social Media

Copyright © 2016- 2024 Helen Tarver - Privacy Policy

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish.Accept Read More
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
SAVE & ACCEPT