There are many things you might think you need to think about as you put content out into the wider world: An attention grabbing headline (but not too much like click bait). Amazing images. The right SEO techniques. Great design. All important, but not the most important. So, it’s all about the writing, […]
brand building
What’s your plan for Christmas? 5 reasons to create your content calendar now
I know what some of you are thinking! It’s only June. It’s summer. Okay, it is summer even if we’ve got the heating on. But it’s definitely not Christmas time. Wrong! Now is just the time to be planning the last three months of the year. This is particularly true if you […]
Can Twitter build your brand?
Anyone remember Twitter? It’s had more death knells than the death of blogging itself. But done well, it still can connect your brand to individuals in a very personal way, allowing you to respond with personality, with humour and with timeliness. Don’t underestimate the power of any of those things in building any kind of […]