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Helen Tarver - Freelance Copywriter

Freelance copywriter & content writer: get a taste for copy with bite

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Private: Blog

What to do with the Content Catalyst newsletter to create original content for your readers

20/08/2018 By Helen

I'm grateful for the invention of gin. What will you show gratitude for?

There’s a reason my newsletter is called the Content Catalyst. Coming up with new content for your business’ blog or Instagram or Twitter is not an easy task. Not month after month, week after week and day after day. Not saying it’s not worthwhile, but working out what to post all the time can sometimes […]

What are the surprising connections between an Edinburgh Fringe show and your small business?

16/08/2018 By Helen

How is your business like the Edinburgh Fringe?

  I wrote the original version of this on my food blog, The Foodie Gift Hunter. I thought after 4 years, like many Fringe shows, it might be worth revisiting and give it a slightly different focus. You might think that the answer to the question is “not much”. But can you imagine ever saying […]

Why have you really stopped blogging for your business?

13/08/2018 By Helen

Why did you really stop blogging for your business?

  Hands up if your business has a blog? And hands up if you’ve updated in the past week? Or the past month? Or this year? Don’t be embarrassed if the answer is some point this year. You won’t be the only one.  Over 15% say they post on an irregular basis, definitely less than […]

Telling stories through pictures

09/08/2018 By Helen

Language to protest

Okay, so this is not just to get out of buying the coffee (see Tuesday’s post for details). These are just a few times words caught my eye in July, for many different reasons. I think this was July, as the World Cup wasn’t really an event in my household. But Yorkshire Tea was on […]

How to get your blogging groove back on

06/08/2018 By Helen

Just sit down at your computer and write.

How’s your summer been so far? Enjoying the sunshine? Working hard, blogging regularly and keeping your social media on schedule? Nope, me neither. In fact rather bashful look here. I had a blissful week down on the Dorset coast where the sun shone every day, and I swam in the sea as often as possible. […]

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About Helen

I am a freelance writer for small and medium size businesses. Read More…

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