UK Coffee Week falls at the end of April each year. Don’t get too comfy right now if you’re not in the coffee business. Don’t think that this isn’t a week for you to get busy on the content front and get in on the act. Each time you see one of these social […]
Blogging for business
Content ideas are everywhere, if you look
I’ve had a few days away in Berlin, which was definitely some R&R time for me. But when you’re a small business owner, then you’re never entirely off. And as content is my business, then ideas and inspiration are my stock in trade. Thankfully, ideas are all around, particularly when you’re somewhere new. Or maybe […]
Will you go for broke today?
Today is Go For Broke Day, a day that’s about giving something everything you’ve got. If you’re running a small business, then you’ll probably recognise that feeling. It’s your livelihood and probably takes up more time than any job in the corporate world ever did. What about your content? Do you go for broke […]
How not to run out of ideas for your blog
Writing a blog for a small business is quite a commitment, particularly on top of everything else you need to do. If you’ve got into a blogging rhythm and are putting out high-quality content that gets great engagement and converts to sales, then you are really right up there. I see businesses start and stop […]
Writing a blog post without it taking all day
You run a business. There’s always something to do. And now you’ve decided to start a blog. Wow, you know how to ramp up the demands on your time! But that has to mean that you’ve thought about the value a blog can add to your online marketing activity. The increased traffic to your […]